Cyrus Highsmith designed Salvo Sans & Salvo Serif (originally called Boomer Sans & Boomer Serif) as one series to tie the design of AARP The Magazine to AARP The Bulletin and AARP Segunda Juventud. Together the Salvos illustrate the guiding sentiments of the design director Courtney Murphy, “Hopeful, informative, alive, embracing and delightful. The right words draw people in, but on a subconscious level the typeface does that first.”; FB 2007, 2011
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STAPLE RECORD IGNORE SINCE PRINT PIZZA GRIDS RUG 9Nectar Risqué Knight Pigeon Chart Hand Drink Great DogSeance Which Torque Ranger Glove X-ray Zebra Total EatStrange Déjà Vu Brigade Belief Game Every Stone Mats CatSojourn Require Cinders Spark Birds Tread Arête Near Rig